Social Media Engagement Consultant This job has ended. You cannot apply anymore.

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Consulting
Posted on 03 Aug, 2021
Closing on 12 Aug, 2021

Job Description

About Search

Search for Common Ground (Search) is a non-governmental organization working to transform the way societies deal with conflicts. We have over 37 years of experience in peacebuilding and are based in 53 local offices worldwide. We strive to build sustainable peace for generations to come by working with all sides of a conflict, providing the tools needed to work together, and finding constructive solutions. While conflict is inevitable, violence is not! Our mission is to transform the way the world deals with conflict, away from adversarial approaches and toward cooperative solutions. Instead of tearing down an existing world, we focus on constructing a new one. We shift the everyday interactions between hostile groups of people, so they can work together to build up their community, choosing joint problem-solving over violent means. 

Yemen program Summary

Search for Common Ground (Search) is seeking a social media engagement consultant to lead the social media engagement component of a project that that promotes social cohesion in support of at-risk communities in Yemen. The Social Media Engagement consultant will lead the design and implementation of a social media strategy, support the production and dissemination of social media campaigns, create posts and facilitate online discussions that foster constructive online engagement among target users.
 
Based in Aden, the Social Media Engagement Consultant will report to the Project Manager with oversight from the regional project management.

Reports to: Project Manager
Position(s) directly reporting to this position: N/A 
Department/Program: Yemen Country Programming
Level: Social Media Engagement Consultant
Location: Based in Aden, Yemen
Term: 6 months

THE “WHAT” - Essential Duties and Responsibilities

  • The Social Media Engagement consultant will over the following main responsibilities:
  • Project Implementation tasks/ responsibilities
  • Develop, design and implement a creative and innovative social media strategy for the project’s media component across several key platforms;
  • Liaise with/brief production partners to ensure content design and production matches the project’s objectives, campaign objectives and social media strategy.
  • Lead on designing key messaging, platform determination, and targeted audience identification that are informed by workshops, data and research collected as part of the project.
  • Develop a monthly social media calendar schedule for posts including any paid promotions. The calendar should be geared towards community building and  meaningful connections. It should encourage community members to view and engage with  the content;
  • Ensure analytics and trends are monitored and social media content generation is adapted within the project context;
  • Take the lead role in building and promoting content to target audience and stakeholders with the help of the Search team;
  • Assist the team with the organization of social media events, including planning, media invitations, and follow-up;
  • Liaise with Search for Common Ground team throughout the process, providing regular updates and seeking its input, advice to proceed in significant steps.
  • Establish partnerships for dissemination and amplification of content with relevant social media pages or media partners.
  • Ensure compliance with safeguarding and do no harm

Deliverables 

  • A social media engagement strategy;
  • Posts to share on social media platforms over the duration of the consultancy;
  • Weekly reports tracking analytics across chosen platforms
  • Weekly online engagement sessions on social media platforms;
  • Provide oversight over the production company for content production, clipping and repackaging material for social media dissemination;
  • Live videos,  Feature/Product Video

Requirements

Education

  • Bachelor’s degree or equivalent qualifications from a recognized institution or bachelor’s degree with equivalent field experiences.

Experience

  • Minimum of 3-6 years of related experience
  • Experience in communication management;
  • Strong technical experience producing social media strategies and formats;
  • Ability to communicate and edit in English and Yemeni Arabic;
  • Understanding of online analytics and audience engagement techniques;
  • Ability to produce written content for online and offline communications;
  • Ethical professional with due diligence given to the sensitivity of project materials;
  • Ability to work collaboratively to create and disseminate communications materials;
  • Ability to work in a fast-paced environment and meet deadlines;
  • Proven ability to solve problems and work collaboratively with a wide range of stakeholders;
  • Experience managing and coordinating with media production partners for dissemination of content online;
  • Understanding of Yemeni social media audiences and the wider media market in Yemen;
  • Experience in peacebuilding or development.

As job descriptions cannot be exhaustive, the position holder may be required to undertake other duties that are broadly in line with the above key responsibilities.

How to Apply

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Important Notes / مقترحات هامة

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