Terms of Reference (TOR): Production of an Awareness-Raising Film on Sexual Exploitation and Abuse (SEA)

1. Introduction

The project aims to protect local communities in Yemen, specifically in Aden Governorate, from SEA through an awareness campaign. This campaign will deliver key prevention and reporting messages to empower individuals, families, and communities with the knowledge to recognize, report, and prevent SEA. The film will address gaps in awareness, reduce stigma, and promote safe reporting mechanisms. This film is one component in a series of multimedia materials, including brochures, posters, and community engagement sessions, developed to resonate culturally with Yemeni audiences.

2. Objective of the Activity

The film’s objective is to:

• Raise awareness of SEA, addressing the concept, types, and impacts of SEA.
• Encourage community members, including vulnerable groups, to report incidents safely.
• Promote cultural sensitivity around SEA while empowering survivors to seek help.
• Shift societal perceptions toward SEA, encouraging proactive prevention and community support.

3. Scope of Work

The service provider will produce a 5-10 minute awareness film, suitable for audiences of all ages and tailored to the cultural context of Yemen. Key components include:

• Educational Content: Define SEA in simple, relatable terms; illustrate various forms; and highlight the importance of prevention.
• Storytelling: Incorporate realistic, culturally relevant stories that demonstrate SEA scenarios, how to recognize red flags, and reporting steps.
• Supportive Resources: Feature available reporting mechanisms and resources, such as hotlines and local organizations.
• Positive Message: Conclude with a hopeful message promoting community support, safety, and the empowerment of survivors.

4. Content Suggestions for the Film

The film may follow one or more of these scenarios, each designed to communicate the risks and support systems associated with SEA:

1.    Child-focused Scenario: Shows a young boy who experiences harassment and finds support through trusted adults in his life.
2.    Youth-focused Scenario: Depicts a young woman navigating exploitative situations in her workplace, ultimately finding strength to report with peer support.
3.    Community-focused Scenario: Highlights a family’s experience and the importance of community involvement in creating a safe, supportive environment for SEA survivors.
Each scenario will use simple language, age-appropriate visuals, and emphasize confidentiality and empowerment. The film will focus on respect for cultural values, especially around trust and community support.

5. Responsibilities of the Service Provider

The selected provider will:

• Meet with SOS Development Foundation staff to understand project goals and receive feedback on initial concepts.
• Develop an engaging script with realistic scenarios that align with the objectives and values of the PSEA campaign.
• Conduct filming, directing, and editing of the video based on approved scripts and storyboard, ensuring high production quality.
• Include an impactful call-to-action, inspiring viewers to seek help or report SEA concerns.
• Submit draft and final versions of the film for review and approval.

6. Deliverables

• Script and Storyboard: Develop a detailed storyboard and script that resonate with the target audience and incorporate feedback from the SOS Development Foundation.
• Film Production: A fully edited, high-resolution video (5-10 minutes) with clear audio and visuals suitable for diverse community settings.
• Subtitles: Provide Arabic subtitles to increase accessibility for non-native speakers or those with hearing impairments.
• Digital File Formats: Submit the final video in various formats for easy sharing online and offline.

7. Service Provider Selection Criteria

• Experience: Minimum of two years in producing social or awareness-focused films, with prior work in sensitive topics preferred.
• Cultural Competence: Strong understanding of Yemen’s social norms and cultural dynamics.
• Community Engagement: Proven ability to create relatable and inspiring content for marginalized and vulnerable communities.
• Innovation: Ability to convey sensitive content in a respectful, impactful manner.
• Technical Skills: Proficiency in video production, editing, and incorporating feedback.

8. Timeline

The project is to be completed within 50 days from contract signing.